Wrangler, an iconic American brand rooted in Western lifestyle, has been a symbol of durability and authenticity since its inception in 1947. Known for its high-quality denim products, Wrangler's legacy began with the 13MWZ jean, setting the standard for Western wear. The brand's product range extends beyond jeans to include a variety of Western-inspired clothing such as shirts, overalls, and workwear. Wrangler's innovative designs, like the Ultimate Riding Jean for women and the Wrangler ProGear™ hunting apparel, cater to the specific needs of riders and outdoor enthusiasts. The brand's commitment to quality is evident in features like permanent size instructions, one-year warranties, and reinforced rivets. Wrangler appeals to cowboys, ranchers, country music fans, and those who appreciate rugged, functional attire with a touch of Western flair. Endorsed by rodeo legends like Jim Shoulders and country music stars such as George Strait, Wrangler has solidified its position as a leader in Western fashion. Recent developments include the launch of WranglerNetwork.com and the introduction of advanced comfort jeans with Cool Vantage™ technology. From its early days of outfitting professional cowboys to its current status as a global fashion staple, Wrangler continues to blend tradition with innovation, offering authentic Western style to customers worldwide.