Salomon, a trailblazer in outdoor sports equipment since 1947, has evolved from a small ski edge workshop to a global leader in performance gear. The brand's crown jewel, the Sense Mantra collection, exemplifies Salomon's commitment to innovation and athlete collaboration. Born from a partnership with elite trail runner Kilian Jornet, the S/LAB Sense shoe revolutionized trail running with its focus on speed and precision. This spirit of innovation extends across Salomon's product range, including the popular Speedcross, X Ultra, and XA series, all designed to enhance outdoor experiences. Salomon's appeal has transcended traditional outdoor enthusiasts, attracting fashion-forward individuals and celebrities like Bella Hadid and Emily Ratajkowski, who have embraced the brand's functional yet stylish designs. The XT-6 trail sneaker, in particular, has become a must-have fashion item, riding the wave of the "gorpcore" trend. Salomon's recent partnership with the Olympic and Paralympic Winter Games Milano Cortina 2026 further cements its position as a premium outdoor brand, appealing to athletes, adventurers, and style-conscious consumers alike.