Sustainable fashion labels you never knew were eco-friendly
Sustainable fashion labels have come a long way thanks to earth-minded consumers and increased pressures from the climate change community. Because of this, more and more brands are adopting eco-friendly practices, many of which you may not know about. To spotlight green shopping, we’re rounding up some of our favourite sustainable fashion labels you never knew were eco-friendly.
1. Reformation
The cool-girl label Reformation puts sustainability at the very core of its business model. The LA-based brand invests in green building infrastructure to minimize its waste, water, and energy footprints. Reformation invests in programs that offset the resources it uses in its manufacturing process, including Native Energy, a regenerative agriculture corporation, and the Bonneville Environmental Foundation (BEF) Water Restoration Program.
Reformation
Jeany satin-finish silk dress - Blue
£348.00
FARFETCH
Reformation
Florie Twist sweater - Neutrals Beige
£243.00
FARFETCH
-15%
Reformation
Prescott dress - Blue
£213.00
£250.00
FARFETCH
Reformation
White Radish Ruched Top Size XS
£76.95
HEWI
Reformation
Hannah cardigan - Pink
£219.00
FARFETCH
2. Stella McCartney
“The starting point is not design. The starting point is sustainability,” designer Stella McCartney once said of her namesake label. The luxury ready-to-wear brand Stella McCartney takes consistent action to lessen its environmental impact, including using innovative sustainable materials like bioengineered spider silk and recycled oceans plastic and developing production innovations that lessen the use of environmental resources, such as water.
-45%
Stella McCartney
Virgin Wool Maxi Dress STITCH Cold-Shoulder Ribbed Stella McCartney
£457.00
£831.00
GLAMOOD
-20%
-45%
Stella McCartney
Short Draped Dress with Monogram Print Stella McCartney
£678.00
£1,232.00
GLAMOOD
Stella McCartney
Falabella Small raffia bucket bag Beige
£795.00
Mytheresa
-45%
Stella McCartney
Denim Jumpsuit with 4 Pockets and Logo Belt Stella McCartney
£479.00
£870.00
GLAMOOD
-40%
3. Ninety Percent
Activewear label Ninety Percent “always [selects] the most ethically considered options with the lowest environmental impact across all of our collections.” When the London-based brand launched in 2018, 65% of the materials being used were sustainable, and by its seventh collection, the number rose to 97%.
Ninety Percent
tie-dye bodysuit - Blue
£122.00
FARFETCH
Ninety Percent
Ranaculus Skirt Size S Blue
£145.00
HEWI
Ninety Percent
Draped Muay Midi Dress Size S White
£105.00
HEWI
Ninety Percent
+ Net Sustain Cutout Stretch-tencel Jersey Bodysuit - Black
$85.00
NET-A-PORTER
Ninety Percent
+ Net Sustain Boy Fit Organic Cotton-jersey Track Pants - Sand
$170.00
NET-A-PORTER
Ninety Percent
+ Net Sustain Stretch-tencel Dress - Black
$100.00
NET-A-PORTER
4. Veja
Veja is a Fairtrade brand that takes its environmental impact seriously. A high proportion of the materials they use are eco-friendly, including organic cotton and wild rubber. Veja teams up with organic farmers and limits the amount of chemicals, water and wastewater used in the production of their Meghan Markle-approved sneakers.
Veja
Campo Chromefree Leather Womens Fashion Trainers - White Natural - Size:UK 4.5
£54.87
Legend Footwear
-40%
Veja
V-12 LEATHER Size: 37, colour: SABLE
£81.00
£135.00
Circle Fashion
Veja
Esplar Leather Womens Fashion Trainers - White - Size:UK 6
£44.72
Legend Footwear
-40%
Veja
WOMENS CAMPO SUEDE SNEAKERS Size: 39, colour: PIERRE
£75.00
£125.00
Circle Fashion
Veja
Volley Organic Traced Leather Womens Fashion Trainers - White Nautico Bark - Size:UK 7
£34.57
Legend Footwear
-25%
Veja
WOMENS ESPLAR LEATHER SNEAKERS Size: 40, colour: SILVER
£90.00
£120.00
Circle Fashion
Veja
Recife Chromefree Leather Womens Fashion Trainers - White Platine - Size:UK 4.5
£34.57
Legend Footwear
-40%
Veja
WOMAN V-90 MARSALA SNEAKERS Size: 36, colour: WHITE
£90.00
£150.00
Circle Fashion
5. Nudie Jeans
The Swedish denim company Nudie Jeans has been lauded by the sustainable fashion community for its dedication to sustainable manufacturing processes. A high proportion of its materials are certified eco-friendly, including its use of organic cotton, and it “reuses most of its offcuts to minimize textile waste,” according to Good on You.
-40%
Nudie Jeans
Tight Terry Skinny Jeans - Indigo - 38 (W38 / Xxl) Blue
£87.00
£145.00
Harvey Nichols
-32%
Nudie Jeans
BOTTOMWEAR - Jeans on YOOX.COM Blue
£77.00
£113.00
Yoox.com
Nudie Jeans
Solid Ollie Slim-leg Jeans - Mid Blu - 38 (W38 /xxl)
£145.00
Harvey Nichols
Nudie Jeans
BOTTOMWEAR - Jeans on YOOX.COM Blue
£107.00
Yoox.com
Nudie Jeans
Lean Dean Slim-leg Jeans - Black - W32
£145.00
Harvey Nichols
-26%
Nudie Jeans
BOTTOMWEAR - Jeans on YOOX.COM Blue
£84.00
£113.00
Yoox.com
Nudie Jeans
Lean Dean Indigo Slim-leg Jeans - 2832 (W28 L32) Blue
£145.00
Harvey Nichols
-50%
Nudie Jeans
KNITWEAR - Jumpers on YOOX.COM Beige
£104.00
£209.00
Yoox.com