Après-Ski: The trend to shop this winter
Whether it’s a result of Lady Gaga’s upcoming film “House of Gucci” or the anticipation of snowy weather, the après-ski trend is here.
Après-ski style, or, as it’s known on TikTok, an “old money aesthetic,” has already garnered more than 90 million views on the app. The winter version of the rich-girl trend involves dressing as if one would take a luxe ski holiday in Aspen or St. Moritz. What does this translate style-wise, exactly? Shearling coats, Aran sweaters, Moon Boots, and the like.
Alongside TikTok fashion girls, Stylight users were searching for pillars of the trend in droves.
Aesthetically-apt brands like Ralph Lauren and Moon Boot have seen an increase in clicks of +98% and +1,398%, respectively, since the start of the month.
-30%
Ralph Lauren
Shoulder Bags, female, Black, ONE SIZE, Torba
£292.32
£416.73
Miinto
Ralph Lauren
Brke Bt Hl 2 Ankle Boots Black
£242.63
Miinto
Moreso, key staples of the trend are buzzing on search. Aran sweaters have seen a 33% increase in clicks on Google, Yeti boots an 657% increase, and shearling coats, a 12% rise.
-44%
AllSaints
Leather Libra Shearling Jacket, Size: XS Black
£503.20
£899.00
AllSaints
-26%
Stand Studio
Faux Fur & Shearling Jackets, female, Beige, 3XS, Samara Jacket
£386.28
£522.00
Miinto
-60%
Diesel
Two-Tone L-KRITI Shearling Jacket size 38
£468.47
£1,171.18
GLAMOOD
-7%
Suns
Faux Fur & Shearling Jackets, female, Beige, M, Beige Bifur 07 Coat
£287.09
£308.85
Miinto
On Stylight, searches for quilted vests, like the one seen here on Gigi Hadid, have risen by 75%.
To shop highlights from the luxe ski-style trend just in time for winter, scroll below to shop our fashion picks.
Polo Ralph Lauren
Wool-Blend Gabardine Blazer Blue
£400.00
Mr Porter
-26%
Stand Studio
Faux Fur & Shearling Jackets, female, Beige, 3XS, Samara Jacket
£386.28
£522.00
Miinto
-60%
Stand Studio
Brushed Effect Faux Leather LESSIE Jacket size 44
£193.98
£484.95
GLAMOOD
-30%
Ralph Lauren
Shoulder Bags, female, Black, ONE SIZE, Torba
£292.32
£416.73
Miinto
Polo Ralph Lauren
Linen Overshirt Blue
£325.00
Mr Porter
-65%
Ralph Lauren
Fleeced Jersey Sweatpants with Cuffs size Xs
£45.55
£130.13
GLAMOOD
Ralph Lauren
Brke Bt Hl 2 Ankle Boots Black
£242.63
Miinto
-25%
Ralph Lauren
Winter Jackets, female, Brown, M, Lauren Ralph Lauren Coats
£230.55
£307.11
Miinto
-32%
Ralph Lauren
Heeled Boots, female, Black, 8 UK, Lauren Ralph Lauren Boots Black
£138.33
£204.45
Miinto
-20%
Ralph Lauren
Trench Coats, female, Black, L, Double Breasted Trench Coat
£263.61
£329.73
Miinto
