Après-Ski: The trend to shop this winter
Whether it’s a result of Lady Gaga’s upcoming film “House of Gucci” or the anticipation of snowy weather, the après-ski trend is here.
Après-ski style, or, as it’s known on TikTok, an “old money aesthetic,” has already garnered more than 90 million views on the app. The winter version of the rich-girl trend involves dressing as if one would take a luxe ski holiday in Aspen or St. Moritz. What does this translate style-wise, exactly? Shearling coats, Aran sweaters, Moon Boots, and the like.
Alongside TikTok fashion girls, Stylight users were searching for pillars of the trend in droves.
Aesthetically-apt brands like Ralph Lauren and Moon Boot have seen an increase in clicks of +98% and +1,398%, respectively, since the start of the month.
-15%
Ralph Lauren
Cameryn Crossbody Bag Black
£289.52
£342.32
Miinto
-10%
Ralph Lauren
Handbags, female, Brown, ONE SIZE, Crosshatch Small Reese Bucket Bag
£197.12
£219.12
Miinto
-18%
Ralph Lauren
Single-Breasted Coats, female, Blue, M, Lauren Ralph Lauren Coats Blue
£260.48
£318.57
Miinto
Moreso, key staples of the trend are buzzing on search. Aran sweaters have seen a 33% increase in clicks on Google, Yeti boots an 657% increase, and shearling coats, a 12% rise.
-30%
AllSaints
Leather Lorel Shearling Flying Jacket, Size: XS Black
£699.30
£999.00
AllSaints
-50%
Diesel
Two-Tone L-KRITI Shearling Jacket size 38
£593.26
£1,186.53
GLAMOOD
-30%
AllSaints
Sola Shearling Biker Jacket Black
£699.30
£999.00
AllSaints
-20%
On Stylight, searches for quilted vests, like the one seen here on Gigi Hadid, have risen by 75%.
To shop highlights from the luxe ski-style trend just in time for winter, scroll below to shop our fashion picks.
-45%
Moon Boot
Suede LUNA Chelsea Booties size 40
£94.26
£171.39
GLAMOOD
-50%
Polo Ralph Lauren
Fleeced Cotton Joggers with Drawstring Waist size Xl
£65.48
£130.96
GLAMOOD
-15%
Ralph Lauren
Cameryn Crossbody Bag Black
£289.52
£342.32
Miinto
Polo Ralph Lauren
Linen Overshirt Blue
£325.00
Mr Porter
-10%
Ralph Lauren
Handbags, female, Brown, ONE SIZE, Crosshatch Small Reese Bucket Bag
£197.12
£219.12
Miinto
-18%
Ralph Lauren
Single-Breasted Coats, female, Blue, M, Lauren Ralph Lauren Coats Blue
£260.48
£318.57
Miinto
-50%
Stand Studio
Brushed Effect Faux Leather LESSIE Jacket size 44
£245.66
£491.31
GLAMOOD
Ralph Lauren
802959145001 LOW Sandals Black
£145.41
Miinto
