Ami Paris, founded in 2011 by Alexandre Mattiussi, embodies authentic, casual chic in the fashion world. The brand, whose name means 'friend' in French, offers a wide range of high-quality basics such as knitwear, casualwear, and accessories. Ami is particularly known for its high-quality, casual knit sweaters and oversized knits, often featuring the iconic De Coeur logo. These pieces are characterized by comfort and timeless design, perfect for style-conscious men and women who value authentic, quality fashion. Ami's inclusive philosophy is reflected in the diversity of its models. Recent developments include the introduction of the 'Menswear for Women' collection and the opening of a store in New York, highlighting the international expansion. Despite the challenges of the COVID-19 pandemic, Ami has maintained its values of teamwork and positive energy. The brand is popular among fashion enthusiasts and celebrities alike and has established itself as a symbol of accessible French chic, combining elegance with everyday practicality.